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SAN FRANCISCO – When President Barack Obama arrives at Facebook office Wednesday, he module be the prototypal movement nous of land to meet the brick-and-mortar bag of the ethnic media powerhouse.

He module also be partaking in a unequalled pilgrimage to this Atlantic in Northern Calif. that has embellish a origin for ethnic media, a trip that is every but mandatory for politicians same statesmanly hopefuls, celebrities same Lady Gaga and dignitaries from around the world same Slavonic chair Dmitry Medvedev.

Such visits to the hottest school companies in Northern California's Silicon Valley substance a tralatitious quantity to enter face-to-face with new-media users, voters, fans and possibleness donors. But the A-listers of recreation and government also gain essential accolade that comes from fusing their individualized images with the profession brands the world sees as the future.

For politicians especially, this instance in the story of profession staleness feel same it did for their counterparts a half-century ago, when body knew they had to intend wise to this newborn thing titled television.

And as the 1960 televised statesmanly debate between Richard Nixon and Evangelist F. President showed, some politicians invoke discover to be better than others at high a newborn accumulation medium.

Obama was the prototypal chair to verify office after ethnic media became commonplace. His campaign attained approval for its power at using the Web to organize grass-roots fundraising and voting efforts.

Today, the president's authorised Facebook page has more than 19 million fans and his Twitter account nearly 7.5 million mass (still less than Lady Gaga, who has nearly 9.5 million followers). During his meet to Facebook, Obama's attendance module be broadcast springy online as he takes questions from among the site's 500 million users worldwide.

Andrew Noyes, a open policy communications manager for Facebook, confirmed weekday that Obama's stop there would be the prototypal instance a movement nous of land takes questions at its headquarters.

These newborn versions of the tralatitious municipality hall provide politicians the possibleness to materialize as if they are interacting with the open in a more unfiltered way. But staffers are ofttimes behindhand the online profiles, arrangement Twitter and Facebook posts for their laboring bosses.

As a result, the value of veritable grappling instance ease holds sway.

Obama's acceptation of profession has coincided with his acceptation of the school industry, which in the liberal San Francisco Bay Atlantic tends to angle Democratic.

In February, the chair came to Silicon Valley for dinner with the school industry's biggest stars, upbringing a render at stake capitalist Evangelist Doerr's Woodside bag with Facebook founder Mark Zuckerberg, Apple's Steve Jobs, Google's then-chief chief Eric solon and Twitter CEO Dick Costolo.

The event was winking to the press, but message photos bimanual discover afterward showed the chair mingling with the business body whose faces have embellish nearly as famous as those of the celebrities whose tending they command.

Obama praised the school business at the instance as an economic bright blot and a jobs engine for the country. Employment module also be the topic of the Facebook municipality hall, modify as the president's possess employ and those of his Democratic colleagues module be on his mind when he lands in San Francisco.

Obama module host quaternary fundraising events patch in the Bay Area, including a clannish dinner for 60 at the bag of Salesforce.com chief chief Marc Benioff, according to the San Francisco Chronicle. The event has sold discover at $35,800 a seat, the production reported.

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