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Charlie Sheen's reputation is rising - his playing reputation, that is.

Our friends at Entertainment Weekly reportable that Charlie Sheen has ordered the histrion World Record for "Fastest Time to Reach 1 Million Followers." It exclusive took him 25 hours and 17 minutes to accomplish the feat; meanwhile, NewsFeed is tardily locomotion its artefact to 8,000. (Follow TIME NewsFeed!). He already held the achievement for "Highest Paid TV Actor Per Episode - Current." (Obviously, not any longer.) (See the 7 prizewinning Charlie Sheen memes.)

So, how exactly did Sheen intend the @CharlieSheen statement and avow his statement in a concern of hours? Forbes reports it's every thanks to ad agency Ad.ly, a Hollywood consort that focuses on honor Twitter endorsements. Sheen's friend reached discover to the consort and told them the actor wanted to communicate directly with his fans. The consort ordered up the account, called Sheen and explained the basics of Twitter to him. Sheen told TMZ the think that he joined the ethnic media place was to attain change from endorsed tweets, and with celebrities same Kim Kardashian making a reportable $10,000 per posting, the fact that Sheen has so many followers makes him attractive to advertisers. Interestingly, Ad.ly did not calculate Sheen for setting up his statement - but we look they're being compensated for serving him intend sponsors.

The money-making power of Sheen's tweets is already apparent. Ray Broguiere, the owner of the consort of that makes the concentrate Sheen was retentive in his first TwitPic, told TMZ he's been overpowered with calls to his farm since the tweet. He didn't pay for the mention and says he is extremely grateful for the publicity - and has even offered to provide Sheen free concentrate if he stops by the farm.

Maybe this was Sheen's plan every along: invoke his life into a condition wreck, intend the full concern to watch and then gain money from advertisers who poverty to change in on the attention. If that's so, he's outsmarted us. It must be something in the tiger's blood.

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